The benefits of car insurance on the point brought spring is new car time. Therefore boom have also auto insurance. To make known the TCS car insurance Serranetga launched an interdisciplinary ad campaign and brings all the advantages of the TCS in car insurance in just a word on the point. At the TCS car insurance is more in it than in conventional car insurance: the premium discount up to legal protection, the customer receives more services for less money. The campaign by Serranetga is right here and waiting with an idea that is as simple as it is effective: the two tags Auto and Insurance serve as clamps and are filled with the various advantages of the TCS car insurance. So was new from Car insurance Autoverkehrsrechtsschutzfahrtrainingokorabattpramienreduktioninklusivesicherheitspaketversicherung. The idea has been implemented as obvious text solution in the form of print ads, posters, flyers and banners including Special formats.
In addition the campaign with an incredibly fast spoken radio spot was waiting, which was recorded by a spokeswoman for specialized rapid response. Appropriately designed a give-away to the idea: the TCS multifunction car tool. The first 3000 people who requested a quote, had a right to this 9-in-1 tool. The campaign objectives were achieved within shortly. Special formats: apps.serranetga.com/chr/tcs/ responsible at TCS: Jerome Carruzzo (senior marketing project manager) responsible for Serranetga: Nadine Rapp (overall responsibility), Samuel Textor, Pascal Deville (creative direction), Thomas Blumer (text), Roli Hofer (art direction), Jessica Baker ha (project coordination), Fabian Keller (strategy), Christos Margaris, Erwan Eydt (programming), Hastings AG (radio spot production) about Serranetga Serranetga is a full service digital agency headquartered in Zurich. Due to the forward-looking network creation, media and technology, the agency creates digital advertising from a single source.
Serranetga prevailed in this country since first hour as a pioneer in the field of online advertising and social media and a pioneer again and again: the agency turned advertising on Facebook, for example, as a first in the Switzerland, provided with an in-house team of seeding for maximum viral effects reached greatest with real time bidding links possible as well as high-quality ranges and optimized so the advertising francs for their customers. The company employs 30 people. The triumphal procession of digital media is not to stop, and is still gaining momentum. Serranetga follows this belief. more information: Remo Prince, partner, Serranetga AG, Zurich + 41 79 237 52 08, Daniel Leuenberger, Oppenheim & Partner GmbH (Press Office) + 41 78 807 86 89,