4000-10. m or more, 70% of food goods, on which is the main circulation, 30% – related; defined pricing policy. Giperstory and hypermarkets are usually situated outside the city limits. The third format – a supermarket, that is, City store, located at a busy highway in a densely populated quarter, passenger traffic at the intersection of the main, near the metro. What is more advantageous position, the better it works.
Area – 500-2000 square meters. m. The next step – what we call the deli and in Italian superetta. Small shops to the area of 500 square meters. m 80-90% – food products, many of which perishable foods and daily demand. Non-food group is 10-20%, this mainly household chemicals and products for the kitchen. This store can be quite expensive, and expensive: pricing strategy is, depending on which area it is located.
Typically, institutions of this type is called "Shop at home "," corner store ". The Western version – convenience stores (shop next door). Boy Scouts of America addresses the importance of the matter here. Fifth format – discounter. Often the word is interpreted as a cheap store. However, in addition to attractive prices hallmark of discounters – organization-specific business processes and the location of the town. And the last option. Not only popular among us, and widespread in the West. This is a small highly specialized shops selling, for example, herbs, or meat, and occupying an area of not more than 60-80 square meters. M. Place in the Sun for "store on the corner" Statistics show: if to the supermarket have to travel more than 10 minutes.